Certificate Course in Professional Journalism

Candidates learn the basics of journalism practice for all media forms, including news and feature writing styles, journalistic research, journalism-specific legal and ethical needs, and presentation and publication of journalism.

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Introduction


Candidates learn the basics of journalism practice for all media forms, including news and feature writing styles, journalistic research, journalism-specific legal and ethical needs, and presentation and publication of journalism. 

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Overview

Course Outline:

Lesson 1 - What Is News?

  • Definitions of news
  • News values
  • Objectivity and impartiality
  • Types of news
  • News agendas
  • Agenda setting

 

Lesson 2 - News Sources

  • Contacts
  • Calls
  • Primary definers
  • Government
  • Courts
  • PR and spin
  • News access
  • Note taking and record keeping
  • Newsgroups and the web

 

 

Lesson 3 - The Language of News

  • Language in print
  • Language and broadcasting
  • The soundbite

 

Lesson 4 - News Writing for Radio and Television

  • Approaches to news writing – conversational style
  • Sentence construction
  • Word choice
  • Elision
  • Punctuation
  • Presentation and layout
  • Cliches and jargon
  • Numeracy and numbers
  • Headlines and links
  • Voice pieces

 

Lesson 5 - The Interview – Print

  • Why do you need interviews?
  • Choosing interviewees
  • Interview techniques

 

Lesson 6 - The Interview – Radio

  • The role of the interview
  • Types of interview
  • Preparing for the Interview – editorial
  • Preparing for an interview – technical
  • Dealing with the interviewee- putting them at their ease
  • Framing the questions
  • Structuring an interview
  • Vox pops
  • Live interviews
  • Telephone interviews
  • Two ways
  • The soundbite
  • Interviewing for editing and post-production

 

Lesson 7 - Online and Text Journalism

  • Adapting scripts for online
  • Headlines
  • Navigation
  • Adding editorial value
  • Writing for teletext
  • Writing for cellphones and other small mobile devices

 

Lesson 8 - Online and Text Journalism

  • Adapting scripts for online
  • Headlines
  • Navigation
  • Adding editorial value
  • Writing for teletext

 

Lesson 8 - Specialist Journalism

  • Public affairs
  • Comment and opinion
  • Profiles
  • Sports reporting
  • Lifestyle
  • Business
  • Environment
  • Music and entertainment

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BLUECREST COLLEGE ACCRA CAMPUS:

Cola Street, Near ATTC, 

Adjacent Societe Generale 

Head Office, Kokomlemle, 

P.O. Box AN18392, Accra

BlueCrest Ghana 

Cola Street, Near ATTC, Adjacent Societe. Generale Head Office, Kokomlemle,    

P.O. Box AN 18392, Accra   Email: contactus@bluecrest.edu.gh   

Tel: +233 (0)30-2250649 / (0)30-2251150 / (0)30-2251151, (0)28-9116315, (0)28-9116316